The Complete Book of Perfect Phrases for High-Performing Sales Professionals
The Right Phrase for Every Sales Situation
A powerful command of words is the number one requirement for succeeding in the field of sales. Whether you�re cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in saying the right thing to the right person at the right time.
The Complete Book of Perfect Phrases for High-Performing Sales Professionals is the ultimate field guide for speaking and writing your way to sales success. You�ll find perfect phrases for:
Lead Generation
Turn cold calls into profitable relationships
Expand your customer base
Write engaging letters and e-mails
Sales Calls
Get access to decision makers
Present your product in compelling language
Resist objections and stalling tactics
Customer Service
Develop a rapport with every client
Handle the most difficult of customers
Close every conversation on a positive note
Top Gun Financial Sales: How to Double or Triple Your Results
The Top Gun business model focuses on working with high net worth clientele.
In Top Gun Financial Sales, leading investment advisor D. Scott Kimball suggests that by dropping 80 percent of your clients and never taking on more than 50 clients financial salespeople can substantially increase their profits and production. Using the same principles taught to United States fighter pilots at Top Gun, Kimball created the Top Gun Sales Business Model. It is a model that accentuates the importance of working closely with a few high net worth individuals in lieu of trying to half heartedly serve thousands of smaller clients.
Winning Sales Letters From Prospect to Close
First impressions are critical.
Make yours count with a winning sales letter!
You know how important it is to make an authentic personal connection with clients and potential customers. You live for elevator pitches and face-to-face contact. You enjoy making people comfortable while offering ways to serve their needs.
But do you put as much time and effort into that other, equally important sales tool: the written word? Communications, marketing, and media expert Ralph Allora shows how to craft effective messages that reach out to new clients, keep you on their radar, and close the deal.
Sales Fundamentals of IT Technology Sales
If your job includes significant contact with IT professionals, you need this training. Whether you're in IT sales or an IT newcomer looking for an entry-level, vendor-neutral certification, this training gives you the background you need to converse knowledgeably with IT pros or start down your own IT career path.By the time you've finished watching, you'll know how to speak about IT intelligently with IT pros/decision makers, visually recognize all computer hardware and software and understand information technology -- from operating systems to hardware to licensing and beyond.
Plus you'll be ready for CompTIA's Strata for IT Sales exam.
For Marketing, Sales, and Customer Relationship Management,
When Berry and Linoff wrote the first edition of Data Mining Techniques in the late 1990s, data mining was just starting to move out of the lab and into the office and has since grown to become an indispensable tool of modern business. This new edition�more than 50% new and revised� is a significant update from the previous one, and shows you how to harness the newest data mining methods and techniques to solve common business problems. The duo of unparalleled authors share invaluable advice for improving response rates to direct marketing campaigns, identifying new customer segments, and estimating credit risk. In addition, they cover more advanced topics such as preparing data for analysis and creating the necessary infrastructure for data mining at your company.
Copywriting Mastery and Sales Thinking Boot Camp
Dan S. Kennedy is the provocative, truth-telling author of seven popular No B.S. books, thirteen business books total; a serial, successful, multi-millionaire entrepreneur; trusted marketing advisor, consultant and coach to hundreds of private entrepreneurial clients running businesses from $1-million to $1-billion in size; and he influences well over 1-million independent business owners annually through his newsletters, tele-coaching programs, local Chapters and Kennedy Study Groups meeting in over 100 cities, and a network of top niched consultants in nearly 150 different business and industry categories and professions.
Emotional Selling: Using Emotional Selling to Get Sales
Emotional Selling is a very practical book that is, easy to read, informative, and will provide anyone that reads it exactly what they need to know to sell successfully. It gets right to the point and will help any one interested in selling to focus on what is important. Not only does the book provide the keys to success but it also provides quick summary charts to allow you to use the book as a quick reference before any sales call or meeting. It has been estimated that 80% of all buying decisions are based on emotion. The key to successful sales is making the right connection with the customer, and extracting the right emotional response.
The book sets out a tried and tested technique to achieve this objective by thinking, acting and responding on the basis of emotion. This book will enable readers dramatically to improve their sales performance, and enjoy it at the same time... David Yule has created a dynamic guide to using "emotional intelligence" in selling. The book shows how these groundbreaking new principles can be applied to create rapport and achieve sales with even the most difficult of customers. If you want to improve your own or your organizations sales performance then this book. Not only will you see immediate results, but you'll have fun along the way.
Rapid Sales System
He calls it the Rapid Sales System
It�s a fact, simple sales videos almost always outsell boring long sales letters.
And Lee has perfected the art of selling products with video and is letting you get access to the same exact system he uses.
According to Lee, anyone (even you) can outsell the �Gurus� if you follow the simple process that Lee outlines for you.
Lee shows you what does and DOES NOT work and the best part, he�ll show you how to get your first high converting sales video online in two hours or less.
Take Your Sales to the Next Level: Advanced Skills to Build Stronger Relationships and Close More Deals
Expand your customer relationships into higher levels of commitment-and close more sales!
You may have many great customer relationships-but there�s a good chance you have an even greater number of relationships that aren�t where you want them to be.
With the lessons in Take Your Sales to the Next Level, you can move those stalled relationships to the next level-and increase sales dramatically. Sales expert Charles D. Brennan helps you:
Gain solid commitments from your contacts
Direct conversations to reveal new, previously undisclosed information
Minimize and neutralize resistance
Build a sales closing map from start to finish
Rethinking the Sales Cycle
Align your selling methods with their buying habits for a win-win relationship!�The digital age has dramatically changed the selling profession. John Holland and Tim Young will bring you up to date on their new rules for a customer-centric approach.�
�Al Ries, bestselling coauthor, War in the Boardroom
Since its founding in 2002, CustomerCentric Selling, one of the world�s leading sales training firms, has dramatically changed how selling is viewed�from simply promoting a product to empowering customers to achieve goals or solve problems through the use of offerings.
Today, buyers don�t want salespeople telling them what they want or need; they�ve already gone online and informed themselves�which makes the job of selling more difficult than ever.
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