Public and Media Relations
Public relations includes ongoing activities to ensure the organization has a strong public image. Public relations
activities include helping the public to understand the organization and its products.
Product and Service Management
Product (or service) management includes a wide range of management activities, ranging from the time that
there's a new idea for a product to eventually providing ongoing support to customers who have purchased the
new product. Every organization conducts product management, whether it's done intentionally or unintentionally.
Planning in Organizations
Planning is traditionally considered to be one of the four major functions of management, along with organizing,
leading and coordinating/controlling
The focus of the Free Management Library is on resources for professional, management and organization
development. At the core of these types of development is personal development.
All About Marketing
Basically, you might look at marketing as the wide range of activities involved in making sure that you're
continuing to meet the needs of your customers and are getting appropriate value in return.
Free, On-Line Guide to Staffing
Basic Guide to Non-Profit Financial Management
New nonprofit leaders and managers have to develop at least basic skills in financial management.
Employee Performance Management
Simply put, performance management includes activities to ensure that goals are consistently being met in an
effective and efficient manner. Performance management can focus on performance of the organization, a
department, processes to build a product or service, employees, etc.
Advertising and Promotions
Advertising is a major 'phase' of overall product or service development and management.
Simply put, strategic planning determines where an organization is going over the next year or more, how it's
going to get there and how it'll know if it got there or not. The focus of a strategic plan is usually on the entire
organization, while the focus of a business plan is usually on a particular product, service or program.
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