Tips & Tools for Finding and Using the World's Information: Everyone knows that Google lets you search billions of web pages. But few people realize that Google also gives you hundreds of cool ways to organize and play with information. Since we released the last edition of this bestselling book, Google has added many new features and services to its expanding universe: Google Earth, Google Talk, Google Maps, Google Blog Search, Video Search, Music Search, Google Base, Google Reader, and Google Desktop among them. We've found ways to get these new services to do even more. The expanded third edition of Google Hacks is a brand-new and infinitely more useful book for this powerful search engine. You'll not only find dozens of hacks for the new Google services, but plenty of updated tips, tricks and scripts for hacking the old ones. Now you can make a Google Earth movie, visualize your web site traffic with Google Analytics, post pictures to your blog with Picasa, or access Gmail in your favorite email client. Industrial strength and real-world tested, this new collection enables you to mine a ton of information within Google's reach.

Date Added: 8/7/2008 | Visits: 31751

Google Advertising Tools Cashing in with Adsense, Adwords, and the Google APIs: When it comes to advertising on the web, you just can't argue with the numbers. A $7 billion market today is expected to grow to $18.9 billion by 2010. Jupiter Research also estimates that search advertising will be a larger share of the market than display advertising by 2010. These phenomenal numbers are due largely to Google, which has changed the way the world publishes content - and advertises. Google Advertising Tools from O'Reilly examines the business and technology behind making money with content and advertising on the web. This focused, easy-to-read guide shows you how to use Google's advertising services to make it happen. You'll find all the background information you need to work with Google AdSense, which automatically delivers text and image ads that are precisely targeted to your site, and Google AdWords, which lets you generate text ads that accompany specific search term results.

Date Added: 8/7/2008 | Visits: 34228

Software Engineering for Internet Applications (Workbook): After completing this self-contained course on server-based Internet applications software, students who start with only the knowledge of how to write and debug a computer program will have learned how to build web-based applications on the scale of Amazon.com. Unlike the desktop applications that most students have already learned to build, server-based applications have multiple simultaneous users. This fact, coupled with the unreliability of networks, gives rise to the problems of concurrency and transactions, which students learn to manage by using the relational database system. After working their way to the end of the book, students will have the skills to take vague and ambitious specifications and turn them into a system design that can be built and launched in few months. They will be able to test prototypes with end-users and refine the application design. They will understand how to meet the challenge of extreme business requirements with automatic code generation and the use of open-source toolkits where appropriate. Students will understand HTTP, HTML, SQL, mobile browsers, VoiceXML, data modeling, page flow and interaction design, server-side scripting, and usability analysis.

Date Added: 8/7/2008 | Visits: 32874

100 Industrial-Strength Tips & Tools: The Internet puts a wealth of information at your fingertips, and all you have to know is how to find it. Google is your ultimate research tool--a search engine that indexes more than 2.4 billion web pages, in more than 30 languages, conducting more than 150 million searches a day. The more you know about Google, the better you are at pulling data off the Web. You've got a cadre of techniques up your sleeve--tricks you've learned from practice, from exchanging ideas with others, and from plain old trial and error--but you're always looking for better ways to search. It's the 'hacker' in you: not the troublemaking kind, but the kind who really drives innovation by trying new ways to get things done. If this is you, then you'll find new inspiration (and valuable tools, too) in Google Hacks from O'Reilly's new Hacks Series. Google Hacks is a collection of industrial-strength, real-world, tested solutions to practical problems. The book offers a variety of interesting ways for power users to mine the enormous amount of information that Google has access to, and helps you have fun while doing it. You'll learn clever and powerful methods for using the advanced search interface and the new Google API, including how to build and modify scripts that can become custom business applications based on Google. Google Hacks contains 100 tips, tricks and scripts that you can use to become instantly more effective in your research. Each hack can be read in just a few minutes, but can save hours of searching for the right answers. Written by experts for intelligent, advanced users, O'Reilly's new Hacks Series have begun to reclaim the term 'hacking' for the good guys. In recent years the term 'hacker' has come to be associated with those nefarious black hats who break into other people's computers to snoop, steal information, or disrupt Internet traffic. But the term originally had a much more benign meaning, and you'll still hear it used this way whenever developers get together. Our new Hacks Series is written in the spirit of true hackers--the people who drive innovation. If you're a Google power user, you'll find the technical edge you're looking for in Google Hacks.

Date Added: 8/7/2008 | Visits: 33005

The XML Files : Using XML for Business-to-Business and Business-to-Consumer Applications: By reading this IBM Redbook, customers, IBM sales people, IT architects, and IT specialists will have the opportunity to understand how the 'marriage' between XML technology and the IBM Application Framework for e-business can help to leverage e-business applications, particularly those based on business-to-business (B2B), and business-to-consumer (B2C) models. This redbook presents the emergence and the impacts of XML in the e-business world. Topics include: * The e-business market: what is going on, trends, and directions. * The added value of XML technology to help to solve issues, and some challenges that arise through e-business applications such as data exchange, portal services, and pervasive device support. * How IBM cuts XML and related technologies down to size in its application Framework for e-business, including details of the IBM offering in terms of architecture and tools to design, develop, deploy, and run complex B2B and B2C

Date Added: 8/7/2008 | Visits: 33379

Essential Blogging [ILLUSTRATED]: Anyone can run a blog (an online journal). From personal diaries to political commentary and technology observations, bloggers are making their voices heard around the world. Essential Blogging helps you select the right blogging software for your needs and show how to get your blog up and running. You'll learn the ingredients of a successful blog, and then get detailed installation, configuration and operation instructions for the leading blogging software: Blogger, Radio Userland, Movable Type, and Blosxom. After showing you how to acquire, set-up, and run these leading software packages, Essential Blogging takes you through the more advanced features, so that by the time you finish, you'll be up and blogging with the best of them. Essential Blogging covers: * the important components of a blog and a blog post * installing and configuring the tools * a survey of desktop blogging clients * advice and experience from real-world bloggers * hosted blogging with Blogger and Blogger Pro * desktop blogging with Radio Userland * server blogging with Movable Type * posting, editing, and deleting blog entries * adding pictures to blog entries * syndicating your stories with RSS * consuming RSS feeds with Radio Userland * customizing the appearance of your blog with templates * managing and customizing archives of blog entries * adding comments to your blog * self-hosting your blog vs using a blog-hosting service * going under the hood with the Blosxom blogging system

Date Added: 8/7/2008 | Visits: 32223

Connected: An Internet Encyclopedia, Third Edition: Connected: An Internet Encyclopedia, Third Edition

Date Added: 8/7/2008 | Visits: 32446

The Information Security Dictionary: Defining the Terms that Define Security for E-Business, Internet, Information and Wireless Technology: The Information Security Dictionary provides complete and easy to read explanations of common security and infrastructure protection terms. Special attention is given to terms that most often prevent educated readers from understanding journal articles or books in cryptography, computer security, information systems, role-based access management and applied fields that build on those disciplines. Also included in the dictionary are terms that refer to computing forensics, malware attacks, privacy issues, system design, security auditing and vulnerability testing. This essential reference tool presents cutting-edge information on the most recent terms in use, in one concisely formatted volume. Similar to dictionaries for languages, statistics, epidemiology, and other disciplines, The Information Security Dictionary will be a valuable addition to the library of any IT professional and IT student.

Date Added: 8/7/2008 | Visits: 32902

Intranets Unleashed: Intranets, internal Web sites that can be accessed within a company's firewalls, are quickly becoming the status quo in business. This book shows IS managers and personnel how to effectively set up and run large or small Intranets.

Date Added: 8/7/2008 | Visits: 33082

The Art of Electronic Publishing: The Internet and Beyond: The publisher, Prentice-Hall ECS Professional A comprehensive guide to the opportunities, processes, products and management issues surrounding electronic publishing.

Date Added: 8/7/2008 | Visits: 32656