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Marketing EBooks
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Free Marketing EBooks for Download
Below we have listed all the Free Marketing EBooks for download. Feel free to comment on any Marketing EBooks for download or answer by the comment feature available on the page.
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Customer Satisfaction: Increasing competition (whether for-profit or nonprofit) is forcing businesses to pay much more attention to
satisfying customers. Date Added: 9/28/2006 | Visits: 32945 |
Problem Solving: There are many approaches to problem solving, depending on the nature of the problem and the people involved
in the problem. The more traditional, rational approach is typically used and involves, eg, clarifying description of
the problem, analyzing causes, identifying alternatives, assessing each alternative, choosing one, implementing it,
and evaluating whether the problem was solved or not. Date Added: 9/28/2006 | Visits: 32551 |
Career Development: Businesses used to partner with employees to carry out employees' career planning and development. Date Added: 9/28/2006 | Visits: 33664 |
Product and Service Management: Product (or service) management includes a wide range of management activities, ranging from the time that
there's a new idea for a product to eventually providing ongoing support to customers who have purchased the
new product. Every organization conducts product management, whether it's done intentionally or unintentionally. Date Added: 9/28/2006 | Visits: 32978 |
Marketing Hyperbook: Marketing plays a major role in our daily lives. Each day is filled with consuming products made available by marketers. We pay for marketing each time we buy a product. In fact, half of every dollar spent at the retail level goes to cover marketing costs. Marketing is responsible for satisfying customers, which in turn
increases our standard of living and quality of life. Date Added: 9/20/2006 | Visits: 32092 |
VISIONARY MARKETING - EXECUTIVE SUMMARY: Visionary Marketing is our original approach and methodology for the design and implementation of
Marketing-orientated Information Systems. It is hinging upon the 'Customerize' principle, and its aim is to provide our customers with better tools for understanding, communicating with or sell to their own clients. Date Added: 9/20/2006 | Visits: 33579 |
Making Enterprise Risk Management Pay Off: In thinking about a shifting paradigm for risk management, the recipe for boiling a frog is instructive. If you drop a frog into a pan of boiling water, it will jump out. But if you put the frog in a pan of cold water and gradually raise the temperature, the frog will stay in until the water boils, not realizing that its paradigm is shifting. In a similar fashion, the risk management paradigm has been shifting gradually for some organizations. Some of them may not have recognized the paradigm shift and the advantages of the new perspective on risk management. Date Added: 7/16/2006 | Visits: 35581 |
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Free Marketing eBooks - Download Marketing eBooks - List of Marketing eBooks
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