Robust Engineering

Xerox's new DC265 has already grabbed a 70% market share. This amazing casebook is your chance to see other examples of Robust Engineering at work. Sit in at Ford and Nissan...easvesdrop at NASA, Xerox, 3M, Minolta...and answer your invitation from ITT, Goldstar, Sampo Kaguki, and Fumakilla. You'll see Robust Engineering used to: Anticipate customer cravings; Glide through design stages error-free; Spot design flaws before prototype; Eliminate manufacturing defects; Prevent high prices - and other things customers don't want; And bring out better products faster. Plus, here's your chance to learn what not to do by watching business giants stumble, as they complicate what should be a simple process